Tom Morgan is a passionate fly fisherman and an equally passionate craftsman of fly fishing rods. His initial web site was functional, but did not have the aesthetic quality consistent with his special, handcrafted fly rods. He set out to change that by contacting Earthtalk Studios. "Solitude" Provides Design Foundation He commissioned his friend, Russell Chatham, to create a painting that would reflect the peace and tranquility associated with the sport he loves. The painting, called "Solitude" was to garner a place of honor in his home, but also to provide a foundation for the imagery and design of his web site. Like the Fly Rods - One of a kind Earthtalk Studios created a web site that expressed the same iridescent and subtle peacefulness of Russell Chatham's painting. Subsequent web page designs also reflect the quality and detail used to create a Tom Morgan signature rod. The site is a perfect example of the beauty of classic, streamlined design. And, because Tom Morgan Rods have a significant customer following in Japan, the site is offered to web visitors in English and Japanese. Visit Website: Tom Morgan Rodsmiths Back To Case Studies